In January 2009 Aroma launched the flagship branch in Kiev, the capital city of Ukraine.
The opening of a café chain under the brand Aroma in Ukraine is the result of a number of factors that came into effect over the last 2 years.
Ukraine has been recognized as a counrty with a high level of population that is being influenced, more and more, by growing business and cultural activities, particularly by western factors. There is a growth in quality product expenditures with an emphasis on food and leisure, especially amongst youngsters and members of the business community as well as a growing awareness for health and environmental issues.
A genuine need for the concept offered by Aroma was identified in Ukraine that fits like a glove – self roasted gourmet coffee, fresh and healthy food prepared on the spot, on customer order and pleasant and contemporary design, all creating a unique dining experience. The warm and dedicated service typical to the chain's Israeli standards presents an attraction and encourages customers to return. As one of the customers at the branch said "We return because you generate smiles".
The branch is spread over 240 square meters and offers modern design and the highest quality of building finishing. The branch lighting changes throughout the day, creating an energetic and dynamic atmosphere during the day and intimacy during the evening.
The Ukraine branch join the other International aroma's branches in New York and Canada. In Romania, Cyprus and Kazakhstan the chain operates under the brand marrone rosso.
The chain plans to strengthen its presence in international markets and open new branches.
In January 2009 Aroma launched the flagship branch in Kiev, the capital city of Ukraine.
The opening of a café chain under the brand Aroma in Ukraine is the result of a number of factors that came into effect over the last 2 years.
Ukraine has been recognized as a counrty with a high level of population that is being influenced, more and more, by growing business and cultural activities, particularly by western factors. There is a growth in quality product expenditures with an emphasis on food and leisure, especially amongst youngsters and members of the business community as well as a growing awareness for health and environmental issues.
A genuine need for the concept offered by Aroma was identified in Ukraine that fits like a glove – self roasted gourmet coffee, fresh and healthy food prepared on the spot, on customer order and pleasant and contemporary design, all creating a unique dining experience. The warm and dedicated service typical to the chain's Israeli standards presents an attraction and encourages customers to return. As one of the customers at the branch said "We return because you generate smiles".
The branch is spread over 240 square meters and offers modern design and the highest quality of building finishing. The branch lighting changes throughout the day, creating an energetic and dynamic atmosphere during the day and intimacy during the evening.
The Ukraine branch join the other International aroma's branches in New York and Canada. In Romania, Cyprus and Kazakhstan the chain operates under the brand marrone rosso.
The chain plans to strengthen its presence in international markets and open new branches.